Ever since EVs have become mainstream, people have been comparing them to RC cars, especially in the way they sound. Now, Mini has taken that idea to a new level at this years LA Auto Show, in which they’re bringing an EV charger in the shape of a giant RC car controller.
The giant charger is around nine feet tall, and when sat next to a normal-sized Mini Cooper SE, it really does make the car look like a radio-controlled toy. And for those looking to charge their EV at the controller-shaped attraction, there’s special signage reading “CHARGE THIS WAY” that will lead you to a parking space painted with the words “OUT-FUN THE COMPETITION”.
Another fun fact is that the charger’s design is inspired by various aspects of the Cooper SE, the electric version of the Cooper. The white base is a color called Nanuq White, a color that was named by fans and is actually available to get on the car. The top of the charger is painted black as a nod to Mini‘s tradition of offering their cars with contrast roofs. Finally, the wheel on the side, which would be used by a giant person to control the car’s steering, is an actual Mini wheel and tire assembly.
While waiting for their vehicle to charge, EV owners can engage with the 10-inch screen located in the base of the charger. This screen features content from Mini USA’s “Nanuq the Polar Bear” ads, as well as a QR code that unlocks a Mini augmented reality filter. Once the charger’s stint at the LA Auto Show is done, it will go on tour to several different Mini dealerships across California before its retirement.